02 1989-1999
Metamorphosis into an integrated corporation

1989

1989
May
  • Founds Toyota Tsusho Mining Australia (Australia).
Toyota Tsusho Mining Australia
1989
June
  • Appoints Keiji Nogami president & CEO
  • Exceeds total of 1.4 million exported automobiles since establishment of Automobile Department.
6th president & CEO, Keiji Nogami
1989
August
  • Founds joint venture company Watchman.
Watchman

1990

1990
April
  • Becomes clearing member of LME (London Metal Exchange).
1990
June
  • Founds Indus Motor Company (Pakistan).
Foundation of Indus Motor Company
1990
September
  • Founds Toyota Tsusho Astra Exports (Indonesia).
1990
October
  • Establishes first Toyota Authorized Service Station in Soviet Union.
Opening ceremony of first Toyota Authorized Service Station in Soviet Union

1991

1991
May
  • Founds joint venture company Toyota de Angola Sarl (Angola).
1991
July
  • Establishes new company logo and logotype.
New logomark and logotype
1991
December
  • Founds Toyota Motor Hungary (Hungary) through a joint venture with Toyota.
Toyota Motor Hungary

1992

1992
June
  • Founds Toyota Tsusho Praha (Czechoslovakia).
Toyota Tsusho Praha
1992
November
  • Founds OYL Steel Center (Malaysia) through a joint venture with OYL.
1992
December
  • Founds Shenyang Sanyo Air Conditioning, Ltd. (China) through joint venture with Sanyo Electric.

1993

1993
March
  • TTTC (Thailand) achieves accumulative sale of 5,000 Toyota forklifts.
Toyota forklift for first export
1993
May
  • Establishes offices in four central Asian countries of Kazakhstan, Uzbekistan, Kyrgyzstan, and Turkmenistan.

1994

1994
March
  • Founds Toyotsu Telecom.
Docomo Meieki Toyoda Building Shop
1994
April
  • Founds Hefei Sanyo Washing Machines, Ltd. (China) through joint venture with Sanyo Electric.
1994
June
  • Toyota Commemorative Museum of Industry and Technology completed by 13 Toyota Group companies.
Toyota Commemorative Museum of Industry and Technology and its opening ceremony
1994
October
  • Founds IIJ Tokai.

1995

1995
January
  • Founds Toyota Tsusho (Shanghai) Co., Ltd. (China).
1995
May
  • Founds Tianjin Toyota Steel Center (China).
Tianjin Toyota Steel Center
1995
June
  • Appoints Eizo Takeyama president & CEO.
7th president & CEO, Eizo Takeyama

1996

1996
March
  • Founds TTAS (Myanmar).
  • Toyotsu Finance deals with loss of 38.5 billion yen.
Grand opening of TTAS

1997

1997
May
  • Founds Missouri Smelting Technology (U.S.).
Missouri Smelting Technology
1997
July
  • Founds Harbin Toyota Hirotoyo Service, Ltd. (China).
1997
October
  • Founds Toyota Tsusho (Tianjin) Co., Ltd. (China).
1997
November
  • Establishes Bangalore Overseas Office (India).
  • Founds Toyota Tsusho (Guangzhou) Co., Ltd. (China).
Entire Bangalore Overseas Office staff

1998

1998
March
  • President & CEO Eizo Takeyama becomes Nicaragua's honorary consul.
President & CEO Eizo Takeyama (left) and ambassador of Republic of Nicaragua
1998
July
  • Makes Watchman subsidiary.
  • Holds celebration for 50th year anniversary of Toyota Tsusho's foundation.
50th year anniversary of Toyota Tsusho's foundation
1998
October
  • Founds Toyotsu Nonferrous Center.
Toyotsu Nonferrous Center

1999

1999
April
  • Becomes sole agent in Japan for 3D printers made by Z Corporation of U.S.
1999
May
  • Founds Toyotsu Nonferrous Sales.
  • Creates a business partnership with Kasho.
Creation of business partnership with Kasho
1999
June
  • Appoints Hiroshi Chiwa president & CEO.
8th president & CEO, Hiroshi Chiwa